Many Dongguan enterprises to seek business opportunities in a crisis, or the replenishment of expansion, or strengthening internal management, to meet the next wave of take-off, into the market for the tired "stimulant."
Winter has arrived. At this point the north, snow, living in the south of Dongguan, also suffered a cold snap.
Much earlier that the global economic situation is grim in the winter, this winter seems to be more lengthy. In the shadow of the shadow of financial turmoil, crisis everywhere, many companies have fallen. Economist Mao Yushi said that the economic difficulties to continue for two years. Central bank Deputy Governor Su Ning said the economy next year will be even more severe.
However, "thousands of junks sunk boat, sail past the million trees ahead of the spring wood." Crisis, people closed their doors, some even adopted piecemeal measures, to seek business opportunities in a crisis, or the replenishment of expansion, or strengthening internal management, to meet the next wave of take-off, the market is exhausted into the "doping."
Mayor Li Yuquan said recently, in October of this year, 714 enterprises in Dongguan this year, the relocation or shutdown, the financial turmoil, this year the figure may be higher, estimated at 900 from top to bottom. Printing of rumors may be incompatible with the official figures, but can not be ignored side, many companies are now carefully and its capability to respond to the reform and opening up 30 years in this largest economic difficulties.
Dongguan enterprises make moves to deal with winter
"As long as people wear shoes, the industry will not disappear"
Fortune Investment hundred million building trading platform shoes
If "happiness Troubles never come singly" phrase is an old saying to describe the survival of the current business environment, perhaps more relevant enough. Financial crisis, the subprime crisis, PPI higher, RMB appreciation, rising raw materials, labor costs, many companies reduced orders and falling profits.
For the crisis, the Guangdong Power Co. president and easy special view of what thinking mode, the crisis is not necessarily a bad thing. Such as the frog placed in warm water and slowly boiled frog might not respond, and finally loss of consciousness in the boiling water slowly; But if the frog thrown into a pot of boiling water, it will jump out, get to survive opportunities. The current financial crisis on businesses, could be a "pot of boiling water," so that companies wake up, to corporate pressures, prompting enterprises to embark on a healthy development.
What thinking mode that the world will face a major reshuffle, the enterprises should seize the development opportunities in the crisis. Financial crisis led to weaker demand for foreign customers, foreign trade enterprises in exports, mainly of a large number of export-oriented foreign trade business failures are inevitable, but on their own brand of high-tech enterprises, to seize the current decline in the manufacturing advantages of raw materials, corporate profits will be further enhanced. Current international counterparts hit hard by the crisis, some of the weaker domestic counterparts have weakened the competitiveness of enterprises, for the easy special provides a new space, the company expects to increase output 50% over last year.
Kingsun also seems to be the beneficiaries of the financial turmoil. According to the company in charge of international business person, because some weak anti-risk ability of peer companies, affected by the crisis and collapse, making some of these companies turned to their orders on hand, as the company's product orders for Christmas than last year an increase of two or three percent.
In the event in the history of the most serious economic crisis, generally outside the traditional processing and manufacturing in Dongguan skeptical, footwear no exceptions. According to reports, the footwear industry in Dongguan rely too high exports, and labor-intensive industries, the financial turmoil in Europe and America face a greater impact on the export of footwear. However, Dongguan Fortune Shoes Co., Ltd. (hereinafter referred to as "Fortune Shoes"), remain confident Cai Jianxin, vice president, he asked: "Is this an industry because it is the traditional labor-intensive industries to no future? As long as people wear shoes , the industry will not disappear. "
It is with such optimism and confidence, Fortune Plaza Phase II dared Shoes officially opened today. According to reports, Fortune Shoes Houjie Town Plaza Phase II project is 2008, one of 10 key projects, with a total investment of nearly 95 million yuan, has completed 90% of the investment work.
Cai Jianxin that in a crisis, many small and medium enterprises have reached a consensus to heating only Baotuan to overcome the difficulties. The current situation is obvious, "man operation" could not cope with some of the difficulties encountered, and only a giant in the same platform, the companies together to find ways to enhance the shoes along with the advantages of industry, can finally carry through this "winter." "So the group decided to inject nearly million headquarters, to create a radiating the whole country or even the broader trading platform shoes, this is the crisis of the 'machine'."
Optimistic about the prospects for domestic demand to promote car consumption
Hitachi to expand battery production to take root Dasan
In many businesses worried about the global financial crisis, when the root development of the world Dasan 500 companies under the Hitachi Group, Hitachi Ltd., Dongguan battery is firmly optimistic about the Chinese economy, especially the policy of expanding domestic demand, the prospect of driving cars full of consumer optimism, the enterprise said the expansion will be further capital increase and accelerate industrial upgrading in order to capture in response to the crisis nowadays contains a great opportunity.
It is understood that settled in June 2003, Hitachi battery Dasan Industrial Park (Dongguan) Co., Ltd., plans a total investment of more than 30 million U.S. dollars, mainly produces car batteries, electric golf cars and power battery series, currently has a plant area of 9,000 square meters Its flagship product --- Dedicated lithium-ion battery electric vehicles popular Toyota, Nissan, GM vehicles welcome.
Hitachi battery Dongguan company has said that, although the financial crisis impact on the world economy, but they Dongguan on the Chinese economy and the development of confidence, especially for China to expand domestic demand and stimulate consumption, optimistic vehicle. Next, the company intends to further replenishment of expansion, or development of forklift batteries and other new projects in order to seize the response to the crisis in the inherent good opportunity.
Merchants on the first day book leases signed more than 50 businesses
Century City upwind sailing apparel fabrics business
See the turning point in the crisis in the transfer of promising prospects, it is Dasan century understanding of apparel fabrics business city. Based on such judgments, beginning before the city fabric investment, and investment on the first day in more than 50 merchants signed the lease reservation.
According to reports, Dasan century apparel fabrics business city covers about 4.5 million square meters, total construction area of about 8 million square meters. A built area of about 2.5 million square meters, first floor about 300 shops, mainly engaged in garment fabrics, accessories and other clothing accessories and toys.
Century City apparel fabrics business, said marketing vice president FORMULAE, fabrics are confident that the city make the Pearl River Delta in eastern Dasan more than 13,000 companies face and clothes and toys accessories big business. FORMULAE The reasons are: First, Dasan and surrounding areas strong industrial base, has more than 800 garment enterprises, thousands of toy factory, is a veteran of the apparel Shilong town; Second, the opening of the new railway station will Shilong facilitate the transport market; Third, in the face of financial crisis, the government calmly, increased business confidence.
With the financial crisis "wind"
Easy special 60% stake in the acquisition of Schneider
What thinking mode that the crisis in the financial crisis is more of an opportunity, machine than risk. With the financial crisis is a "wind", easy special chance to buy the world top 500 enterprises held by the easy special Schneider Power System Technology Co., Ltd. 60% of the shares.
Schneider Electric is a great strength of the Group, over the past 10 years, the company's sales in China alone to jump from 400 million euros to 70 billion euros. March 30, 2006, the Guangdong Power Co., Ltd. and easy special Fortune 500 companies, Schneider Electric Group's MGE UPS Systems Ltd MGE has formally entered into a strategic cooperation intent, joint venture joint venture contracts easy special Power System Technology Co., Ltd., the company's brand is still the "EAST", business address located in the Songshan Lake base, to become the world's largest power in Asia and production, research and development and sales center.
According to reports, the cooperation term of 12 years, the registered capital of 3 billion yuan, of which, easy special investment 120 million yuan, accounting for 40% of the shares, MGE invested 180 million yuan, accounting for 60% of the shares of the company .
APC-MGE has said the global president of Mr.LaurentVernerey, easy special green power development, and manufacturing production base in China and the world will have UPS power industry to play an active role in promoting development. Schneider Electric Group from the technology, management and personnel training, etc. to help and support to guide the base into a global green power development, manufacturing center.
However, according to any thinking mode introduced, according to the original agreement, MGE will be through the transfer of technology in the form of easy special to provide technical support to enhance the easy special R & D capabilities, but co-operation more than two years, MGE in the technical aspects of the investment did not meet the original agreed conditions, has been breach of contract. By the financial turmoil this year, Schneider's stock fell 50%, to take this opportunity, special Power Co., Ltd. Guangdong easy invested 17.32 million euros, the acquisition of MGE held by the easy special Power System Technology Co., Ltd. 60% of the shares.
Asia's largest paper products factory located in Dongguan
$ 30,000,000 investment in construction in two phases
"We are optimistic about the Dongguan, absolutely confident that the development to take root here." Asia's largest paper mills, general manager of Laiming Jun Cheng Loong Paper said the company has injected 30 million U.S. dollars in Dongguan, the project construction in two phases, the main production of high-grade paperboard, cartons and box etc., customers are mainly for Apple, Sony and other world famous brands, then will gradually open up the domestic market.
Cheng Loong Group was founded nearly 50 years, the paper and corrugated boxes and other related paper products sales based in the world top 100 paper, and in 1971 in Taiwan. Corporation in the United States, Japan, Germany, Australia and other places Jieyou investment in factories and offices in the country has Dongguan, Shanghai, Suzhou, 8 factories with total investment of more than 17 billion U.S. dollars.
Dongguan Cheng Loong joined the industry to look forward, that this will improve the industrial chain in Dongguan, increase revenue, and enhance the strength of local industry has played a positive role. Bureau of Foreign Trade official said, which not only strengthen the economic power of foreign investment in Dongguan, in the current economic situation, and increased the root of all foreign confidence in local development.
Laiming Jun said, as early as 2006, Cheng Loong Group conducted a high-level investment in Dongguan had to study, when the end of the year decided to build a large factory, "the Pearl River Delta, Dongguan is a one-hour economic circle, where we will be closer to factories customer service. "Laiming Jun said, Dongguan, Guangzhou and Foshan have on the pass, issued by Shenzhen's traffic advantages, to attract potential customers to create extremely favorable conditions. Choose not only close to the market in Dongguan, you can also easily provide after-sales service.
"Such a big investment in Dongguan, is unique." According to Lai Mingjun introduction, the investment and construction in Dongguan for Cheng Loong (Guangdong) Paper Industry Co., Ltd. with total investment of 3,000 million U.S. dollars, the company covers an area of about 20 million square meters (about 300 acres), constructed in two phases. The first phase covers an area of about 81 acres and a building area of 8.5 million square meters, has started trial operation in April this year, production.
Industry insiders told this reporter, Cheng Loong Group plant to the continent on behalf of the Hong Kong Long Holdings has been approved for listing on the Stock Exchange, plans to market within six months. "With the mainland continued to expand, the listed company has intention to take root operations center headquartered in Dongguan Cheng Loong (Guangdong) Paper, will become the group's flagship enterprise." This argument has also been Laiming Jun default.
Laiming Jun said, in terms of area and yield, the Houjie Cheng Loong Paper Industrial City has become the Group's largest paper factories, but also Asia's largest paper factory. After completion of construction of two factories, production volume is expected to reach 60 million yuan / month, 2 million tons annual production of high-grade paperboard, cartons and box a million tons.
Ze replenishment of $ 7,690,000 Crown
Traditional plastic "upgrade" Optoelectronics
"As the head office needs to expand production, he moved to the mainland to seek to open up." Crown, according to Ze Plastic Electronics (Dongguan) Co., Ltd Kam Albert introduction, the company was founded in 2000. 2001 Central Okamura Houjie investment. Currently, the company covers an area of 150,000 square meters, has advanced nearly 400 injection molding machines, models from the 50 to 1600 tons, and now has about 3,000 employees, investment of more than 300 million Hong Kong dollars. In recent years, and gradually increase the investment of nearly 20 million Hong Kong dollars into the following two thousand grade clean spraying production line, the production line was completed last year and used for high-end plastic products.
Albert Gan said, has been developed to last year, the company found that the traditional plastic products market has been saturated, companies must find ways to "mutation" that is, the media often refer to the "industrial upgrading." Then the company choose to do optoelectronic products, because the original is in the upper part of optoelectronic products do, and this transition cost the company both in technology and can have certain advantages.
Zhang Yang Kuei photovoltaic production manager said that while outside the "wind" blowing, said the economic crisis hit, but the company still decided to invest this year's $ 7,690,000 investment, specifically for the development and production of photovoltaic products, including TV, monitors, digital photo frame and so on. "If it was purely production of LCD monitors, which the annual output of two production lines is 300 million units." According to him, in accordance with the present, the company's production capacity, in terms of orders on hand now, has been able to meet the first half of next year production load, and the new product was the beginning of this month on a small scale production.
In fact, Albert Gan view, this rainy day. "From the end of last year, we have encountered in the production of R & D on some 'bottlenecks', and decided advantage in ensuring the case of traditional products, to enter the field of optoelectronic products." Zhang Yang Kuei said that July and August this year on new products some have begun to negotiate with the customer orders, the Ministry is currently a total of photovoltaic technology more than 50 people, more than 10 employees on the assembly line. On the issue of production capacity of photovoltaic plant, the pilot production line in October, this month has begun small-scale production.
"Fortune mode" upstream
The more traditional industries, the greater the radiation
Statistics show that in September 2007, Fortune Plaza, a shoe, but 15 million yuan investment. "Many people wonder how good the first time, we invest less, and now to catch up this time, and Costly." Cai Jianxin said.
Buck the trend, the enormous amounts of money to develop traditional industries, and Fortune has been the industry practice known as "Fortune mode", not only by the local government as a typical promotion, the people have also caused widespread debate. Industry sources have said the strong roots of traditional industries, especially in local businesses grow, will always find ways to self-adjustment, which for the future development of the industry significance.
"Fortune's charm lies in the Plaza of the shoe, no you can not buy shoes that we see is his growth potential, it will become the center of Dongguan's shoe purchases, research and development center, information center and the Price Center . "integrity of the text, general manager, said leather industry.
Diao's leather industry, leather production has more than ten years focused on its head Diaojun An said: "The shoe is a feature of the square you have to get it done masterpiece strong, be competitive, influence, and radiation. You know, now the world The economic crisis is actually a process of shuffling the market can hold on and grasp the good opportunity to hold a candle to the future it will become the industry is the enterprise. "
Cai Jianxin said, denied that the situation this year than in previous years, a lot to be serious, the most obvious manifestation is the investment of time spent nearly half a year, this time with a project investment is much more difficult compared to the situation, "despite discomfort, most of the business or we would be, the final decision settled. "
Hou Jie Town, told reporters that the relevant person in charge, since the Dongguan Hou Jie was identified as the pilot industrial transformation and upgrading of the town since the local traditional industries such as footwear and furniture, how to develop competitive industries, has become a new topic "But there is only Houjie nearly 500 shoe-making enterprises, the annual production capacity of 200 million pairs of shoe more than 160, employing nearly 10 million, annual output of about 600 million pairs, accounting for 4% of the world's footwear production , such a scale, meet 'Winter' will be inspired a great deal of potential. "
"Of course, there are some colleagues questioned, why take the risk, at this time 'market'." Cai Jianxin, frankly, a project has been more successful in fact worked, while the second phase of the project is only 50% reduction in business rent to put more than 1,000 yuan.
Diao Junan that the current problems faced by the footwear industry, primarily cost, product quality and brand in three areas, "Fortune is not a panacea to solve problems, it can be hundreds of the main suppliers of raw materials together, as Houjie Shoes the largest distribution center, in a platform bigger and stronger on the professional market, in essence, is to help small and medium enterprises 'winter'. "
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